Mo El-Sayed
Head of Brand Development at Ledger
Mo El-Sayed is Head of Brand Development at Ledger, where he built and leads a multidisciplinary team operating at the intersection of creativity, culture, and technology. He has helped shape the bridge between digital ownership and culture, driving global campaigns, partnerships, and brand initiatives that position Ledger at the forefront of the next creative and technological era.
In parallel, Mo El-Sayed co-curates Ledger’s corporate digital art collection, featuring hundreds of artworks from leading creators. Through collaborations with Bright Moments; Art Blocks; Refraction DAO; Automata Art; and others, he explores how provenance, authenticity, and ownership are redefining how art lives and thrives on-chain and across different mediums.